Samsung Galaxy S7 and S7 Edge

Samsung Galaxy S7 and S7 Edge


Samsung Electronics introduced the Galaxy S7 and Galaxy S7 Edge one of the quickest launches of a flagship model in India, where it is battling global rival Apple for the pole position in the premium segment, which offers the highest value share.

  The South Korean smartphone maker not only priced the S7 and S7 Edge at what analysts termed a competitive Rs.48,900 and Rs. 56,900, respectively, it also introduced free, lifetime privilege concierge services exclusively for customers of these devices. It is offering a virtually reality headset for free to those who book the devices, which go on sale on March 18.
          “We are confident we will consolidate our market share from 48.2% by volume in January 2016, as per GFK, in the Rs.30,000-and –above segment with these devices, “ said Menu Sharma, director mobile at Samsung India. Two Research agencies- Counterpoint Technology Market Research and Cyber media Research- pegged Apple as the leader in the premium segment by volume in the October-December quarter, which Samsung disputed, citing GfK figures.
           “The pricing will arrest the decline of market share as it may prevent people from going to Apple, which in turn should further strengthen their position in traditionally strong second and third quarters (April to September).” Said Tarun Pathak, a senior analyst Counterpoint research. “Additional storage (200GB) and VR headset bundled should also aid in this increase.” India is he fastest- growing smartphone market in the world and No.2 by unique users- surpassing the US- marketing the South Asian nation critical for global handset makers. This is why companies including Apple and Xiaomi are closing the gap between their global and India device launches. 
          Cupertino-based Apple started selling the iPhone 6s and 6s Plus in India within a month of the US launch in September and China’s No.1 smartphone vendor Xiaomi may bring the Mi5 to India in April, less than a month after opening bookings in china. Samsung’s first global announcement of the S7 devices was made at the Mobile World Congress in Barcelona on February 21. “India is seen as a priority market and a strong market globally…..Since we make in India, we can do a parallel launch in India without waiting, “ Sharma said, adding that all its phones and tablets were made locally, giving it another advantage besides pricing. According to International Data Corporation, global smartphones shipments grew 1.01% to 1.43 billion units in 2015 from 1.3 billion in 2014.  

Features of Samsung Galaxy S7/ S7 Egde

  •  Screen Size:-  5.1-inch ,  5.7-inch curved
  •  Screen Resolution :- 2560 x 1440p
  •  Processor :-Octa Core Exyons 8890
  •  RAM:- 4GB
  •  Storage:-  32/64GB +microSD
  • Battery:-  3,000/3,600mAh
  • Camera:- 12MP + 5MP
  • Weight:-  152g/157g
  • Launch Price :-  Rs.48,900/56,900 

                 Click here to buy Samsung Galaxy S7/ S7 Edge from Flipcart


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